BIBAÑO, Mylene et al. After-Dark Engagement: Nocturnal Socialization Patterns of Gen Z and Millennials in Valenzuela City as a Basis for Brand Activation Campaign . International Journal of Education, Research, and Innovation Perspectives, Philippines, v. 2, n. 5, p. 389–399, 2026. DOI: 10.5281/zenodo.20098098. Disponível em: https://ijerip.erio.org.ph/index.php/articles/article/view/607. Acesso em: 11 may. 2026.